As a dentist, you know that online visibility is key to attracting more patients. But did you know that SEO can help you achieve this goal? Search engine optimization is one of the most effective ways to increase your website’s visibility and attract more patients through increased search engine traffic. In this blog post, we will discuss why SEO is important for dentists and how you can use it to improve your online presence!
What is SEO?
SEO is short for search engine optimization. It is the process of optimizing your website to rank higher in search engine results pages (SERPs). This way, when people search for dentists in your area, your website will appear near the top of the results list, making it more likely that they will click through to your site.
Why is SEO important for dentists?
There are two main reasons why SEO is important for dentists:
- Online visibility is key to attracting new patients
- SEO can help you build credibility with potential patients
Let’s discuss each of these in more detail.
As a dentist, online visibility is key to attracting new patients. Studies have shown that patients are increasingly using the internet to find dentists. In fact, a recent survey found that 78% of patients use online search engines to find dental practices in their area.
If your website is not optimized for search engines, it is unlikely to appear high in the results list when potential patients search for dentists in your area. This means that you could be missing out on a large number of potential patients!
SEO can also help you build credibility with potential patients. When your website appears high in the search results, it gives the impression that you are a credible and reputable dentist. This can help to build trust with potential patients and encourage them to schedule an appointment with you.
How long does it take to get results?
The time required to see results from dental SEO varies depending on a number of factors, including the competitiveness of your market and the current state of your website, and your budget. Most dentists can expect to see some results within three to six months of starting an SEO campaign.
You should be patient and communicate with your SEO provider. One of the ways we help our clients deal with the time it takes to rank a website is to provide data. This data contains information such as your ranking and will show you the progress we have made since taking over.
How much does SEO cost?
The cost of dental SEO varies depending on the size and scope of your campaign. Generally speaking, you can expect to spend between $500 and $1,000 per month on an SEO campaign. Understand that you can find cheaper options, but you may not get very good results.
A good dental SEO campaign can easily pay for itself by generating new patients for your practice. For example, if you spend $500 per month on SEO and it brings in five new patients per month, you are getting new patients at $100/each. That is a very acceptable rate of return.
We hope this blog post has helped you to understand why dentists need SEO. If you have any questions, or if you would like to learn more about how we can help you grow your dental practice, please contact us today! We would be happy to answer any of your questions and provide a free consultation. Thank you for reading!